All posts by Freddy Tran Nager



Freddy is the Founder & Creative Strategist of Atomic Tango. He also teaches graduate-level marketing communication courses at the University of Southern California (go Trojans!), shoots pool somewhat adequately, and herds cats. Freddy received his BA from Harvard and his MBA from USC.

Bud.TV
by Freddy Tran Nager, Founder of Atomic Tango + Almost a Beer Snob… As a Samuel Adams drinker and stockholder, I don’t partake in Budweiser’s anemic brew, but I’ve always loved their brilliant, often hilarious marketing. Until now…Read More
skullcandy logo
by Freddy Tran Nager, Founder of Atomic Tango + Electronics Fiend… I recently attended the Consumer Electronics Show in Vegas, and yes, you can’t spell “excess” without CES. After traversing an area the size of Rhode Island brimming with gadgetry, blissed-out geeks, and scantily clad spokesmodels, I have but two regrets…Read More
by Freddy J. Nager, Founder of Atomic Tango LLC Frankenstein created a monster. And advertisers created the banner ad. Fortunately, advertisers can still fix their hideous beast before it gets totally toasted by us villagers…Read More
Blue Moon Ad
by Freddy Tran Nager, Founder of Atomic Tango + Beer Ad Snob… While thumbing through Wired magazine I come across an attractive painting of beer. What’s not to like? As a microbrew fan, I stop thumbing and say “talk to me!” But the only words in the ad are the name of the beer and the tagline “Artfully Crafted.” And the first thing that pops in my mind is not a desire to quaff the brew, but a distinct sense of disappointment. “What a waste!”Read More
“I’m so full of action, my name should be a verb.” – Big Daddy Kane I meet far too many dotcom execs and entrepreneurs who claim marketing isn’t necessary. “Just look at Google,” they tell me with smug grins. True, Google never spent a dollar on advertising their world-dominating search engine, but they did perpetrate some wicked marketing…Read More