AFLAC Tag



Arnie The Armadillo
by Freddy Tran Nager, Founder of Atomic Tango & B2B Rabble Rouser… He’s violent. He’s funny. He’s different from anything you’ve ever seen in business insurance advertising — or imagined you’d ever see. He’s Arnie the Armadillo, the new mascot of Britain’s Kingsbridge Professional Solutions (KPSol). And it’s creating quite a stir among business-to-business marketers…. But, first, watch for yourself: Sure, it’s taking some creative risks. But you know what’s even riskier in business? Being boring and having no one remember you. KPSol is not the first B2B marketer toRead More