blogging Tag



Podcasting
by Freddy Tran Nager, Founder of Atomic Tango, Long-Time Listener, First-Time Podcaster; Photo by Jonathan Velasquez on Unsplash… So I decided to take the audio plunge and launch my own podcast… Like this website, the Atomic Tango podcast explores marketing, media, and other mischief. This first episode features my thoughts on the infamous Pepsi Kendall Jenner commercial, the trouble with Twitter, and the challenges facing American retailers. So why podcast? Several reasons: Blog readership appears to be declining. I’m experiencing this and am hearing about it from other experienced bloggers. I blame FacebookRead More
The Long Tail
by Freddy Tran Nager, Founder of Atomic Tango + More of a Marketplace Fan than ever; note: buying via the links in this article may generate revenue for the Atomic Tango Martini Fund… In 2008, I blogged about , which I had encountered at the Consumer Electronics Show in Vegas. Three years later, that article continues to do its deed, turning up Wednesday when reporter Jeff Horwich of public radio’s Marketplace went searching…Read More
clones
by Freddy Tran Nager, Founder of Atomic Tango & Professional Provocateur; photo by Ryoji Hayasaka on Unsplash… I got some fan mail about : “I was liking your article, as I have others that I’ve read… However, I soon found the in-your-face political opinion rude and quite unprofessional to say the least. I just wanted to read a good professional article not something that would make the Huffington Post.” Hmmm. How to respond?Read More
by Freddy J. Nager, Founder of Atomic Tango LLC + And Guy Who Questions The Answers For all our talk of freedom, we Americans LOVE rules… Our favorite sport, football, has the most rules of any sport on the planet. America poker players make up new rules with every hand (“threes and hearts are wild except for the Queen, which you can pass to the right if someone sneezes during play”). Our institutionalized belief systems — whether Rastafarianism, environmentalism, or even Libertarianism — bristle with rules of what can and can’tRead More
the end of journalism?
by Freddy Tran Nager, Founder of Atomic Tango + Diehard Newspaper Reader; photo by Jeremy Bishop on Unsplash… It’s tough watching an old friend slowly die. Even tougher knowing that you’re helping to knock him off. Before you go calling 911, the old friend I’m referring to is my daily newspaper. For decades, I’ve started every day with my sports and business pages while downing pure Colombian full-caf. Whenever I miss my morning coffee-n-paper jumpstart combo, I find myself fluttering through the rest of the day like a fat pigeonRead More
by Freddy J. Nager, Founder & Fusion Director, Atomic Tango LLC Somebody my size with my athletic ability doesn’t play for the Pittsburgh Steelers. Picture an over-caffeinated chicken on a greased trampoline. It’s just not in my genetic cards. So I did the next best thing: I wrote a bad-ass essay about the team. Actually a few essays…Read More
by Freddy J. Nager, Founder & Fusion Director, Atomic Tango LLC When I was a kid, the object of all crayon lust was the Crayola 64 box with the built-in sharpener, because a dull crayon was almost as bad as soggy Cocoa Pebbles. And yet, that Crayola 64 contained some bizarre colors like Maize, Burnt Sienna and the fun-to-say-but-rarely-used Raw Umber.* While Black was quickly worn to a stub — one could never have enough Black — Maize lasted longer than the Shredded Wheat that mom tried to get usRead More
Unilever's Fair & Lovely
by Freddy Tran Nager, Founder of Atomic Tango + No Fan of Double Standards… Delia Rose is mad as hell. The L.A. teenager is calling for a boycott of Unilever. The reason? The skin-whiteners that the corporate behemoth distributes and promotes in Malaysia and other Eastern countries…Read More
A Flash-based website is like a supermodel date: awesome to look at, but after a while, you’ll just want someone who can carry on a conversation…*Read More
Why Work Never Gets Done
by Freddy Tran Nager, Founder of Atomic Tango + Longtime Blogger… I love checking my blog stats, not just the raw numbers of views, but also such info as where my traffic is coming from. That’s how I discovered that my article on Walmart had been cited by the Wall Street Journal. Woohoo — I’ve got Street cred! I’m most intrigued by the search-engine terms that lead to Atomic Tango. Who Googled “Freddy Nager blog”? Here’s the key factoid I learned from looking at these search-engine terms: name dropping works….Read More