books Tag



Dan Roam, "The Back Of The Napkin"
by Freddy Tran Nager, Founder of Atomic Tango; an earlier version of this story appeared on Jawbone.TV… For author Dan Roam, it began with a living nightmare.Read More
Start Your Engines - Nonprofit Management Made Simple
Editor’s Note: We first met Rachel Brookhart on Twitter, where her wit, devotion to smart marketing, and love of both cats and whiskey caught our eye. We also share an academic connection: Rachel received her M.A. in Nonprofit Management from Antioch University L.A., where Atomic Tango Founder Freddy Tran Nager used to teach. Now she’s published her first book, Start Your Engines: Nonprofit Management Made Simple, which we found both entertaining and insightful. It combines realistic advice (no naive idealism here) interwoven with a parable of a racing team tryingRead More
best marketing books
by Freddy Tran Nager, Founder of Atomic Tango + Marketing Professor; photo by Manuel Cacciatore via Wikimedia Commons… So you’d like to learn more about business but can’t take a class right now. Or maybe the idea of school gives you nightmares about forgetting class until the final exam. (Been there, dreamed that.) No problem. While I teach college courses, I understand the need to fly solo. So I compiled this business reading list to educate, enlighten, even entertain. Academic vs Commercial Most of these books are light enough forRead More
1984
by Freddy Tran Nager, Founder of Atomic Tango + Hater of All Things Double Ungood… Orwell is not only spinning in his grave, he must be doing triple salchows. Amazon kindled a web-wide furor this morning when it yanked digital copies of two books from users’ Kindles: George Orwell’s 1984 and Animal Farm…Read More