fashion Tag



Tech CEO Fashion

Posted On December 16, 2015By Raegan ThurlowIn Materialism

Fashion Real: CEOh-No! Dress for the Job You Have

by Raegan Thurlow, Part-Time Fashionista; photo of Mark Zuckerberg 2007 by David Terrar via Wikimedia Commons… Most of my generation will say that they remember where they were when Obama was elected president. I will remember where I was the first time I saw my CEO wearing jeans…Read More
Fashionable France

Posted On October 31, 2015By Raegan ThurlowIn Materialism

Fashion Real: Where Do Fashion Trends Come From?

by Raegan Thurlow, Part-Time Fashionista… True to my fashionista (see “raging shopaholic”) form, I’ve been to Paris to experience its unparalleled fashion brilliance. My stiletto boots made their way around Milan as well, but I didn’t find the fashion there as impressive as the I just threw this outfit together and happen to look like a million bucks of Paris.Read More
Work In Progress
Q: Dear Freddy: How do I come up with creative ideas for this leather products company I’m freelancing for?Read More
The Story of What Happens When Bad Clothes Meet Corporate America

Posted On August 30, 2015By Raegan ThurlowIn Materialism

Fashion Real: When Bad Clothes Meet Corporate America

by Raegan Thurlow, Part-Time Fashionista; illustration by Mark Armstrong… If you’ve sold Kool-Aid at a lemonade stand in the not too distant past (the pre-30 crowd): When you hear “business casual”, do you think jeans and a polo? Or are you reaching for basketball shorts and a hoodie at 9:00 Friday morning? Some employees choose to express their discontent by complaining while others take 2-hour lunch breaks (during which time their phones are mysteriously out of cell range). Others still take casual Friday to the next level – a levelRead More
People of Walmart
by Raegan Thurlow, Part-Time Fashionista… A girl’s prom: strapless bras, glittery eye shadow, unmet expectations, and cheesy photographs. My prom: I think there was some dancing, and I’m sure there was some Mudslide mix (tastes like candy, makes boys more approachable). Prom dresses should never be: sheer, covered in sequins, purchased at Walmart. Guns: an accessory for Republican women with large handbags, the pride and joy of Charlton Heston, and the answer to “____ and Ammo”. Guns should never be: accessible to children, kept in your grandmother’s nightstand (long storyRead More
by Freddy J. Nager, Founder of Atomic Tango + Guy Who’s Given Up Drinking Milk (And Kool-Aid)… “How to Build a Multi-Million Dollar Ecommerce Business With $0 Marketing Budget” No, that’s not the subject line of an email in your spam box. That’s the actual headline of a “case study” on Black Milk Clothing, as published on the Shopify blog.Read More
Diamond meme
by Freddy J. Nager, Founder of Atomic Tango + Guy Who Likes Shiny Objects… People ask me whether marketing actually works. Sure, marketers claim they made Nike and Apple and BMW rich and popular — but didn’t these companies become rich and popular simply because they had great products? In response, I first explain . It’s not just advertising and sales; indeed, creating “great products” is a large part of the equation. But theories and definitions are far less persuasive than actual proof — as the cliché goes, “Show, don’tRead More
Anthropologie Mean Girls

Posted On August 15, 2011By Freddy J. NagerIn Marketing

Mean Girls of Facebook: An Anthropologie Lesson

by Freddy J. Nager, Founder Of Atomic Tango + Husband Of Anthropologie Fan… My wife LOVES Anthropologie so much, I should invest in the parent company just to get some cash back. With a religious fervor, she devotedly keeps tabs on the company in social media, and from what she tells me, Anthropologie sure knows how to work it. Sort of. Enter The Queen B’s (Bloggers)… Part of Anthropologie’s social media strategy involves bloggers — more like acolytes whose fanaticism makes Apple fanboys look apathetic. The top bloggers include RoxyRead More
Banana Republic Mad Men

Posted On August 13, 2011By Freddy J. NagerIn Marketing

Not Mad Enough: Banana Republic’s Mad Men Miss

by Freddy J. Nager, Founder of Atomic Tango + Mad Men Fanatic… Don Draper would not be pleased. Don’t get me wrong — basing a fashion line on the TV series Mad Men is brilliant (albeit, about three years overdue). Since I dig the show and midcentury-modern design, I particularly looked forward to this Mad Men line, and a free cocktail launch party sounded like savvy marketing. Draper would have approved, but… The execution. Oh, the execution…Read More
I Want It Now
by Raegan Thurlow, Fashion Blogger… My Top 4 problems with online shopping…Read More