gamification Tag



Pokemon Go

Posted On July 13, 2016By Freddy Tran NagerIn Media

What’s Making Pokemon Go: A Quick Marketing Analysis

by Freddy J. Nager, Founder of Atomic Tango + Realistic Idealist… Much has already been said about Nintendo’s Pokemon Go, the augmented reality (AR) game that’s turned millions of Americans into manic scavenger hunters. Perhaps too much. The phenomenon has already triggered a backlash after just a few days from people tired of hearing about it. If there were a web-browser app that blocked all stories mentioning “Pokemon,” it would likely be as popular as the game itself. But all this hype only underscores the game’s level of success —Read More