social networking Tag



ghosting
by Freddy Tran Nager, Founder of Atomic Tango + Guy Who Ain’t Afraid Of No Ghosts; photo by Stefano Pollio on Unsplash… The business world seems more haunted than ever, with increasing reports of “ghosting” experiences…Read More
Twitter Yo-yos
by Freddy Tran Nager, Founder of Atomic Tango + Social Media Critic… I take Twitter too seriously — especially since I don’t think it will even be around much longer (at least in its current form). No, I still don’t see it as a great place for most brands and non-celebs to do mass marketing. I see it primarily as a place to build a reputation, research various stakeholders, and develop a few relationships. So I follow very few people on Twitter — only 15 at last count. Not becauseRead More
LinkedIn Profile Tips for Marketers
by Freddy Tran Nager, Founder of Atomic Tango + Heavy LinkedIn User… Of all the social networks out there, LinkedIn has delivered the best return on my time — as in actual gigs that come with actual money. That doesn’t mean I love the site — the user experience appears designed by inebriated spider monkeys — but I’ve managed to make it work for me. So I put together this list of suggestions to improve your LinkedIn profile, particularly if you work in marketing or other creative professions. (This adviceRead More
LinkedIn for Business
by Freddy Tran Nager, Founder of Atomic Tango + Usually a LinkedIn Advocate… I just found out that an old friend of mine got fired. No, he didn’t tell me — I haven’t spoken to him in years. Rather, LinkedIn told me. I’m connected with my friend on LinkedIn, and one day the social network’s wall featured a news story about him. The story had appeared in some niche trade publication, but hey, that was my friend in the news. So I gave it a read and learned about hisRead More
by Freddy J. Nager, Founder of Atomic Tango LLC + Animal Enthusiast I love to dis and dissect social media hype, but proving that I’m not all naysaying and negativity, here’s one social media success story that did make a difference. A BIG difference. In fact, it saved a life… Meet Charlie: Not Your Typical Social Media Celebrity Weighing in at 500 pounds, Charlie has a vocabulary limited to grunts and squeals. He doesn’t know how to use a computer or even type, and consequently his  is zero. How unsocialRead More
Stalker by Shane Clester
by Freddy Tran Nager, Founder of Atomic Tango + Guy Who Prefers Talking Over Stalking; illustration by Shane Clester… If this is the social media revolution, wake me when it’s over. Social media was supposed to forge stronger relationships between companies and customers. It was also supposed to provide a massive improvement over traditional advertising, since social media doesn’t “interrupt” people when they’re trying to enjoy their favorite reality shows. In this revolution, customers aren’t pestered by marketers; rather, they give “permission” to marketers by visiting their websites, signing upRead More
by Freddy J. Nager, Founder of Atomic Tango LLC + LinkedIn Veteran… Many entrepreneurs and execs have ineffectual LinkedIn profiles — if they have one at all. That’s because they think they don’t need one at this stage of their career. “I’m not job hunting — why should I bother?” That’s because LinkedIn isn’t just for job hunting.Read More
Metcalfe's Law
by Freddy Tran Nager, Founder of Atomic Tango + Part-Time Metcalfe’s Law Enforcer; image by Iriiina via Wikimedia Commons… OK, we get it: humans are social animals, and without positive interaction, we become Unabombers or maladjusted billionaires in David Fincher films (beware of alienated Harvard men). So while humanity desperately needs green energy and affordable healthcare and donuts that don’t make everyone look like the Michelin Man, those are so much harder to deliver. Helping people socialize — well, that’s easy, right?Read More
by Freddy J. Nager, Founder of Atomic Tango + Former AOL Chatroom User Dan Lovell is a writer, web developer, musician, and baseball expert – a regular 21st century renaissance man. So even though I think baseball is less entertaining than watching continental drift, I follow Dan on Twitter, where he often makes strong, pertinent points – you’ll never find him posting banalities, such as what he had for breakfast. Plus, he’s definitely not afraid of poking the hornet’s nest…Read More
by Freddy J. Nager, Founder & Fusion Director, Atomic Tango LLC When I was a kid, the object of all crayon lust was the Crayola 64 box with the built-in sharpener, because a dull crayon was almost as bad as soggy Cocoa Pebbles. And yet, that Crayola 64 contained some bizarre colors like Maize, Burnt Sienna and the fun-to-say-but-rarely-used Raw Umber.* While Black was quickly worn to a stub — one could never have enough Black — Maize lasted longer than the Shredded Wheat that mom tried to get usRead More